Choosing between term and whole life insurance is one of the most common decisions Canadians face when it comes to protecting their families. Both are legitimate options — the right one depends on your goals, budget, and stage of life.

What is term life insurance?

Term life insurance covers you for a set period — usually 10, 20, or 30 years. If you pass away during the term, your beneficiaries receive a tax-free lump sum. If the term ends and you're still alive, the coverage simply expires. It's the most affordable type of life insurance and works well for most people with dependents and a mortgage.

What is whole life insurance?

Whole life insurance covers you for your entire life — not just a set period. It also builds a "cash value" over time that you can borrow against. Because of these features, it costs significantly more than term insurance, often 5–10 times the premium.

Which should you choose?

• Choose term if you want affordable coverage while your kids are young or your mortgage is active
• Choose whole life if you want lifelong coverage and have already maximized your RRSPs and TFSAs
• Most Canadians are better served by term insurance — it's simpler, cheaper, and covers the years when you need it most

Not sure which fits your situation? Use our coverage estimator on the home page to get a starting point, then compare providers directly through Covaria.

One of the most common questions Canadians ask when shopping for life insurance is: how much do I actually need? The answer depends on your income, debts, dependents, and goals — but there are some simple rules of thumb that can help.

The income replacement rule

A commonly used guideline is to multiply your annual income by the number of years you'd want to replace it. For example, if you earn $70,000 per year and want 20 years of coverage for your family, you'd aim for $1.4 million in coverage. This is exactly what Covaria's coverage estimator calculates on our home page.

Don't forget your debts

Your mortgage, car loan, and any other debts should also factor into your coverage amount. If you have a $400,000 mortgage, you'll want enough insurance to cover that on top of income replacement.

Consider childcare and education costs

If you have children, factor in the cost of childcare and post-secondary education. These can add hundreds of thousands of dollars to your ideal coverage amount.

A simple formula

• Annual income × years of coverage needed
• + outstanding mortgage and debts
• + estimated childcare / education costs
• − existing savings and assets

Try our quick estimator on the home page to get your personalized starting point, then compare Canadian providers side by side.

If you live in Quebec and are shopping for life insurance, you may have come across the acronym AMF. Here's what it means and why it matters for you as a consumer.

What is the AMF?

The AMF — Autorité des marchés financiers — is Quebec's financial regulator. It oversees all financial products and services sold in Quebec, including life insurance. Any insurer or broker selling insurance in Quebec must be licensed by the AMF.

What does this mean for you?

It means you're protected. Licensed insurers must follow strict rules around transparency, fair pricing, and claims handling. If a company isn't AMF-licensed, they cannot legally sell you insurance in Quebec.

Is Covaria licensed?

Covaria is a comparison and referral platform — not an insurance broker. We connect you to licensed insurers. Every provider featured on Covaria is fully licensed to operate in Quebec under AMF regulations.

How to verify an insurer's license

You can verify any insurer's license on the AMF's public register at lautorite.qc.ca. This is always a good step before purchasing any financial product.

Having a child changes everything — including your financial priorities. If something happened to you tomorrow, would your family be taken care of? Life insurance is how you make sure the answer is yes.

Why new parents need life insurance

When you become a parent, someone depends on your income. Life insurance replaces that income if you're no longer around to provide it. It can cover your mortgage payments, childcare costs, education savings, and everyday living expenses for years.

The younger you are, the cheaper it is

Life insurance premiums are based largely on your age and health at the time of application. The younger and healthier you are when you apply, the lower your premiums will be — for the entire life of the policy. Waiting even a few years can meaningfully increase your cost.

How much do you need?

A simple starting point: multiply your annual income by 10–15. Then add your mortgage balance and estimated childcare costs. Covaria's coverage estimator on the home page can help you calculate a more personalized number in under a minute.

Life insurance doesn't have to be expensive. Here are five practical ways Canadians can reduce what they pay without sacrificing the coverage they need.

1. Apply when you're young and healthy

Premiums are lowest when you're young with no pre-existing conditions. Every year you wait costs more. If you've been thinking about it, the best time to apply is now.

2. Choose term over whole life

Term life insurance is dramatically cheaper than whole life for the same coverage amount. For most Canadians, a 20-year term policy provides excellent protection at a fraction of the cost.

3. Compare multiple providers

Premiums for the same coverage can vary significantly between insurers. Using a comparison platform like Covaria lets you see options side by side without having to call multiple brokers.

4. Quit smoking

Smokers pay significantly higher premiums than non-smokers — sometimes double. If you've quit for 12 months, most insurers will reclassify you as a non-smoker, which can dramatically lower your rate.

5. Pay annually instead of monthly

Most insurers charge a small fee for monthly payment processing. Paying your premium annually can save you 3–5% per year — a small but consistent saving over time.

Welcome to Canada! Navigating a new country's financial system can feel overwhelming. Here's a straightforward guide to how life insurance works in Canada and how Covaria can help you find the right coverage.

Is life insurance mandatory in Canada?

No — life insurance is not mandatory. However, it is strongly recommended if you have dependents, a mortgage, or financial obligations that others rely on.

Can newcomers get life insurance?

Yes. Most Canadian insurers offer life insurance to permanent residents and many offer it to those on certain work visas. You will typically need a Canadian address and may need to provide immigration documentation.

What types are available?

• Term life — covers you for a set number of years, most affordable
• Whole life — covers you permanently and builds cash value
• No-medical life — no health exam required, approved faster, ideal for newcomers still establishing Canadian health records

How does Covaria help newcomers?

Covaria is available in English, French, and Spanish, making it easier to navigate Canadian insurance in your language. We highlight no-medical options that are especially accessible for newcomers, and we never require you to speak to a broker before comparing options.